Use the Campaign General Information page to edit general information about your campaign.

Editing a Campaign's General Information

To open the Campaign General Information page:

1. Click the Campaigns tab. The Campaigns page opens.

2. Identify a campaign and click its link. The Campaign Details page opens.

3. Click the Campaign Settings link. The Campaign Settings page opens.

4. In the General Information panel, click the Edit button. The Campaign General Information page opens.

You may edit the following general information for your campaign:

• Campaign Name - Enter a name to identify your campaign. The campaign name must be unique within an account. The campaign name will be displayed on the Campaigns page.

• Description - Enter a description for your campaign. This description appears in the Search page (Campaigns tab > Search subtab) when you search for campaigns using the search function.

• Campaign Status - Pause or unpause your campaign. When a campaign is paused, the campaign’s ad groups, keywords, and ads also become inactive.

• Watch List - Add or remove the campaign from your watch list. You can view your watched campaigns in the Dashboard page.

To learn more about campaign settings, see:

• Campaign Settings

• Campaign Optimization Guidelines

• Campaign Tactic Settings

• Campaign Geo-Targeting

• Campaign Budget and Schedule

• Campaigns