This function allows you to find campaign(s) or filter your campaigns list based on certain criteria (e.g., ad groups with a low click-through rate or CTR).
To search for a particular campaign or set of campaigns:
- Click the Campaigns tab.
- You will see the list of campaigns associated with your account.
- To search for a particular campaign, simply type in all or part of the campaign name into the search box and click “Search.”
- If you would like to conduct an advanced search for your campaigns, select the drop-down arrow next to the Search button and select “Advanced Search.”
- With the "Advanced Search" tool you can search by Campaign Name, Watch List, Status, Alerts, Impressions, CTR (click-through rate), Clicks, Average CPC (cost-per-click) and Cost.
- After you enter in the relevant search criteria and click “Search,” you will get a list of all the campaigns that meet these criteria.
Note: You also have the ability to conduct a search for campaigns, ad groups, keywords and ads using the Search function located at the top of each page within the Campaigns tab.