Describes how and where ads appear on the Yahoo! Search Results page.

Information about ad display in Yahoo! Search:

• Ads displayed on Yahoo! Search results link to websites providing more information about products or services.
• The words you enter in the search box determine which advertisements are displayed.
  - For example, if you search for digital cameras, you will see ads for websites that sell or provide information about digital cameras.
• Yahoo! determines which ads to display based on a number of factors, including:
  - Relevancy to your search.
  - Historical data concerning which results have been of the most interest to people who have performed searches similar to yours.
• Yahoo! generally receives some form of revenue from all ads, although the revenue may be generated in different ways.
• To learn more, please visit Search Advertising on Advertising.Yahoo.Com.