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Merchant Experience and Skill Level for Building Tools

The following table outlines the skills and experience-levels of merchants and, based upon the projected number of items for sale in the merchant's store, recommends a building tool Yahoo! feels will provide the best store-building experience.

Please review the table carefully and select your user level based on the descriptions provided. Then go the inventory columns to find our recommendation(s) for a tool with which to build your store.

Degree of experience Merchant Type Store Building Tool preference
    Inventory under 100 Inventory over 100 Inventory over 1000
  • may be new to the Internet
  • learning how computers and the Internet work
  • still learning common Windows tasks such as file management and how to use work productivity software
  • can benefit from time spent exploring online and in user groups to become more familiar with the potentials for marketing on the Internet.
  • will need to put in extra effort to learn the structure of a well-made website and how to choose and use the tools necessary to create it.
Beginner

Frequently uses:
Store Editor
Store Editor

SiteBuilder*
(only for sites where the design requires customized forms, heavy use of images, or other specialized content)
Store Editor Store Editor
 
  • uses computers and the Internet often, including at work
  • familiar with the most common productivity applications and able to locate resources on the Internet as needed
  • able to navigate the directory tree in his own computer, understands the basics of file types and how networks work
  • can download and install programs
Intermediate

Frequently uses:
SiteBuilder
SiteBuilder

Store Editor

FrontPage and other third-party editors (if willing to learn basic HTML in order to add Store Tags)
Store Editor

FrontPage and other third-party editors (if willing to learn basic HTML in order to add Store Tags, and if able to reuse or script creation of web pages for a large number of items)
Store Editor
 
  • can work directly with markup languages such as HTML
  • often publishes using Dreamweaver and CSS, or an equivalent, and may use tools such as JavaScript or PHP when appropriate
  • may have had formal training in website design or computer programming, giving a general background that allows this user to learn new advanced tools as needed
Advanced

Frequently uses:
Store Editor with custom templates

Dreamweaver with MS extension
Store Editor

FrontPage

Dreamweaver

Other editors for custom HTML and CSS

Store Editor with custom templates or custom HTML

Store Editor with custom templates or custom HTML

Dreamweaver with MS extension

Store Editor with custom templates or custom HTML

Dreamweaver with MS extension (may want to script creation of large number of item pages if they are needed)
    Inventory under 100 Inventory over 100 Inventory over 1000
Degree of experience Merchant Type Store Building Tool preference

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