Yahoo! Search Marketing is committed to giving our advertisers the knowledge and training they need to be successful. That’s why we offer an ongoing schedule of online training sessions and touring advertiser workshops. Check this page frequently for the latest training information and locations.

Sign up for live Webinars on topics related to the new Sponsored Search product, including an overview of the new advertiser console, key new features, preparing for transition and campaign strategies. You can also view archived sessions here.

Learn the fundamentals and secrets of search marketing first hand from the pros. Conducted monthly in Yahoo! Hong Kong Office, Advertiser Workshops cover a range of topics, including keyword generation, campaign management, bidding, advanced tracking and more.